Bringing Data to Life

Bringing Data to Life

Marketing Volume

This example of an interactive client prototype was done with sample data and used to show the affect of marketing campaigns across different media and the associated lift in sales for that given spending. The time-slicer at the bottom of the visualization was designed and created by BrightPoint. It allows the user to take smaller slices of the whole time period and zoom in on them, as well as pan across the time series with different windows of time.

This visualization requires Adobe Flash.

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political-influence
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